Why your medspa needs promotional coupons

NY
Noam Yadin

90% of consumers are influenced by promotions when making a purchasing decision

Promotions and coupons are more than just enticing deals—they’re a strategic tool that can transform your aesthetic clinic’s marketing efforts. In an industry where competition is only growing, offering a well-timed discount or exclusive promotion can set your clinic apart and drive real results.

From filling appointment slots to encouraging clients to try new treatments, promotions have the power to increase engagement, lead generation, and revenue.

Just look at these stats:

5 reasons why your practice needs to incorporate promotional offers into its marketing strategy

  1. Attract new clients: Promotions create an irresistible incentive for potential clients who are hesitant to try aesthetic treatments. Offering a discount can lower the perceived risk and encourage first-time bookings, helping your clinic expand its client base.
  2. Increase client retention: Coupons can motivate existing clients to return for additional treatments or follow-up appointments. By offering promotions on complementary services or future visits, you build client loyalty and increase the chances of repeat business.
  3. Upselling opportunities: Clients who redeem a promotion are often open to spending more during their visit. Research shows that 68% of customers using coupons end up purchasing more than intended​. This opens opportunities for clinics to upsell other treatments or skincare products.
  4. Fill appointment slots: Promotions are a great way to attract clients during slow periods or last-minute openings. Flash sales or limited-time offers can quickly generate interest and keep your clinic’s schedule full, maximizing profitability.
  5. Tailored promotions: Practices can use the AI Aesthetic Simulator data to create more personalized campaigns/promotions. For instance, after using the simulator, clients can receive follow-up offers for the specific treatments they simulated.
  6. Compete in a crowded market: In an industry where clients have many options, promotions can give your clinic a competitive edge. Offering unique deals or incentives can attract clients who might be on the fence about choosing between clinics, helping your business stand out.
  7. Encourage larger purchases: Offering bundle promotions or discounts on package deals encourages clients to book multiple treatments at once, increasing the total value of each visit. This strategy can drive higher revenue per client, maximizing the profitability of each appointment.
  8. Create urgency with limited-time offers: Time-sensitive promotions create a sense of urgency, motivating clients to act quickly. This tactic can help boost short-term bookings and fill up appointment slots that may otherwise remain unbooked.

How can your practice easily implement promotional offers into its marketing strategy?

Practices have the ability to offer exclusive promotions directly within the AI aesthetic simulator. So, while your potential client is using your practices personalized AI simulator, you can offer them a deal they won’t be able to resist.

How does it look?

First, register your practice and customize the promotional coupon according to your offering. 

The promotional offer will appear throughout the AI simulator process - and even includes a countdown, creating urgency and pushing the potential client to complete their purchase.

If you'd like to learn more about how your practice can implement promotional offers seamlessly within the AI simulator, don't hesitate to reach out!

You can also book a demo with our Patient Acquisition expert to discover how aesthetic clinics around the world have implemented AI into their practices and experienced immediate ROI. 

About Noam Yadin


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